<?xml version="1.0" encoding="UTF-8"?>

<!-- New document created at Mon Oct 08 20:57:02 BST 2007 -->

<!-- INSTRUCTIONS
1. Please use these 5 symbols &#xD; to add a line space in your paragraphs.
2. Please be careful not to change the document tags (all the information within brackets) or you could prevent the site from working -->
<content>
	<home>
		<companyoutline>
			<description>Welcome to WordWide. We are a full service publishing agency based in central London. We produce customer and member magazines in print and content driven websites online. And we execute every single part of this process in-house: editorial, design and art direction, original photography, print, mailing and effectiveness (return on investment) research.

We stand out in our marketplace via the original strategic thinking we apply to our magazines, and the exceptional commercial return our magazines generate for our clients.</description>
			<author>John Chadwick-Jones&#xD;Managing Director</author>
			<url>http://www.word-wide.co.uk</url>
		</companyoutline>
	</home>
	<magazines>
		<magazines1>
			<description>WordWide has a marketing, return on investment, approach to the customer magazines we produce.

We view a customer (or member) magazine as part ‘conventional’ editorial publication, and part sophisticated marketing direct mail. Our customer magazines are driving sales for the companies that use them like no other marketing medium. Active response levels of up to 40% are not uncommon, and actual sales levels of up to 5%, the norm.

The skill we employ at WordWide is to bring all the conventional publishing skills to the table via captivating editorial and ground-breaking design, and use them unconventionally to drive readers to respond in a way that both interests and entertains them.&#xD;&#xD;If you are interested to see what a magazine can do for you, we can offer the following:&#xD;- An assessment of the magazines in your own marketplace, currently being produced by your competitors, with the results they are achieving&#xD;- An assessment of exactly what you could expect to achieve by producing your own (or a redeveloped) magazine, with precise brand affinity, response and sales goals&#xD;- An idea of creative execution, covering both an editorial and design strategy&#xD;- A full cost analysis</description>
			<author>John Chadwick-Jones</author>
		</magazines1>
	</magazines>
	<online>
		<online1>
			<description>In the last 18 months WordWide has been commissioned to produce content-driven sites and micro sites for Accenture, SAP, The Financial Times, Microsoft, Aviva and DHL and St John Ambulance

We treat the web environment completely separately to print. But we utilise our expertise in generating captivating content, and then execute our ideas online via sound, video, interactive content, and of course the written word. 

Visitors to your site are looking for an exchange of value - and interesting content gives them just that. In return they will give you their time, their engagement and ultimately a share of their expenditure.

Perhaps a common misconception is that good content has to be expensive and complicated to manage. We believe it needn’t be either, and we would like the opportunity to put some ideas to you</description>
			<author>John Chadwick-Jones</author>
		</online1>
	</online>
	<team>
		<team0>
			<intro>We exist in the world of intellectual property - what makes our magazines effective is the minds behind them. It’s really important to us to try and give you a window into WordWide - the pride we have in our work, and the sense of achievement we get from producing an excellent creative execution. We realise that chemistry is a crucially important factor in choosing an agency and therefore have committed ourselves to video.</intro>
			<author></author>
		</team0>
		<team1>
			<name>John Chadwick-Jones</name>
			<title>Managing Director</title>
			<description>John’s role includes senior client interaction, finance and new business acquisition.</description>
			<phone>+44 (0)20 7841 8721</phone>
			<email>johncj@word-wide.co.uk</email>
		</team1>
		<team2>
			<name>Jane Walker</name>
			<title>Art Director</title>
			<description>Jane oversees all visual aspects of our work - graphic and web design, photography, and reprographics.</description>
			<phone>+44 (0)20 7841 8728</phone>
			<email>jane.walker@word-wide.co.uk</email>
		</team2>
		<team3>
			<name>Bruce Millar</name>
			<title>Editor</title>
			<description>Bruce is our senior editor and responsible for all editorial output from WordWide. This includes strategy, commissioning and, crucially, editorial accuracy procedures.</description>
			<phone>+44 (0)20 7841 8725</phone>
			<email>bruce.millar@word-wide.co.uk</email>
		</team3>
		<team4>
			<name>Natalie Murray</name>
			<title>Account Manager</title>
			<description>Magazines can be complex projects, and Natalie’s role as one of our Account Managers, is to pull the whole process together seamlessly.</description>
			<phone>+44 (0)20 7841 8723</phone>
			<email>natalie.murray@word-wide.co.uk</email>
		</team4>
	</team>
	<projects>
		<project0>
			<intro>Text embedded in Flash for this section</intro>
		</project0>
		<project1>
			<title>Bank of Scotland</title>
			<client>1695</client>
			<description>Please contact us for a full case study.</description>
			<link>http://www.google.com</link>
		</project1>
		<project2>
			<title>Newcastle Building Society</title>
			<client>Moneysense</client>
			<description>Please contact us for a full case study.</description>
		</project2>
		<project3>
			<title>Oddfellows Friendly Society</title>
			<client>The Oddfellow</client>
			<description>Please contact us for a full case study.</description>
		</project3>
		<project4>
			<title>Homeowners Friendly Society </title>
			<client>Engage</client>
			<description>Please contact us for a full case study.</description>
		</project4>
		<project5>
			<title>Headmasters</title>
			<client>Headmasters</client>
			<description>Please contact us for a full case study.</description>
		</project5>
		<project6>
			<title>Paddy Power</title>
			<client>The Buzz</client>
			<description>Please contact us for a full case study.</description>
		</project6>
		<project7>
			<title>Subaru UK</title>
			<client>Pleiades</client>
			<description>Please contact us for a full case study.</description>
		</project7>
		<project8>
			<title>The Walpole Committee</title>
			<client>Walpole Yearbook</client>
			<description>Please contact us for a full case study.</description>
		</project8>
		<project9>
			<title>St John Ambulance</title>
			<client>Life</client>
			<description>Please contact us for a full case study.</description>
		</project9>
		<project10>
			<title>Royal Automobile Club</title>
			<client>Pell-Mell & Woodcote</client>
			<description>Please contact us for a full case study. </description>
		</project10>
		<project11>
			<title>Wentworth Golf Club</title>
			<client>The Club</client>
			<description>Please contact us for a full case study.</description>
		</project11>
		<project12>
			<title>Civil Service Healthcare</title>
			<client>Care</client>
			<description>Please contact us for a full case study.</description>
		</project12>
		<project13>
			<title>Schuh Limited</title>
			<client>Schuh Magazine</client>
			<description>Please contact us for a full case study.</description>
		</project13>
		<project14>
			<title>The Home Office</title>
			<client>Inside Track</client>
			<description>Please contact us for a full case study.</description>
		</project14>
		<project15>
			<title>Skipton Building Society</title>
			<client>Skipton Life</client>
			<description>Please contact us for a full case study.</description>
		</project15>
		<project16>
			<title>DHL Magazine</title>
			<client>DHL</client>
			<description>Please contact us for a full case study.</description>
		</project16>
	</projects>
</content>

